MTV videos (1984–1985)
International fame came for Twisted Sister when the band's third LP, Stay Hungry, hit the stores on May 10, 1984. The album was a little more commercial-sounding than the first two, owing to Tom Werman's production, but it still included heavy songs such as the title track and "Burn in Hell". During a very successful tour, a young Metallica supported the band. Stay Hungry sold more than two million copies by the summer of 1985, and went on to sell more than three million in subsequent years. It remains the band's biggest success and is considered a classic among heavy metal fans.
Videos of hit singles "We're Not Gonna Take It" (a #21 hit in the US) and "I Wanna Rock" (US #68) ran almost constantly on MTV. Their pervasive slapstick comedy proved a change of pace for the genre and gave the band a distinctive appeal. The acclaimed surreal comedy film, Pee-wee's Big Adventure took this further with the band having an appearance making a fictional video for "Burn In Hell" on the Warner Bros. back lot only to be interrupted by Pee-wee Herman passing through. Despite being comedic in nature, the videos featured violence against parents and teachers, which placed the band under heavy criticism by conservative organizations. They were singled out by the PMRC in 1985. Twisted Sister songs "Under the Blade" and "We're Not Gonna Take It" were specifically mentioned in the associated Senate hearings. Snider was one of the few musicians to testify before a Senate committee in these hearings on September 19, 1985. (He was addressed formally by the committee counsel as "Mr. Sister".)
Decline and fall (1985–1987)
On November 9, 1985, the band released its fourth studio album, Come Out and Play, produced by Dieter Dierks. It was not nearly as successful as its predecessor, although it did earn the band a gold album for sales of 500,000 copies. Some speculate that the failure was partly due to MTV banning the video for "Be Chrool to Your Scuel" on the grounds that it was offensive. The song featured such guests as Alice Cooper (who also appeared in the video), Brian Setzer, Clarence Clemons and Billy Joel. The tour supporting the album was a near fiasco, with low attendance and many cancelled dates. Not even Atlantic's re-release of a remixed Under the Blade helped the band recover its popularity. "Come Out and Play" was one of the first CDs to go out of print.
After the tour, Pero left to rejoin Cities. He was replaced by ex-Good Rats drummer Joey "Seven" Franco. The nickname "Seven" comes from his being the band's seventh drummer.
In 1987, Snider embarked on a solo project, reportedly approaching future Iron Maiden guitarist Janick Gers, but this did not work out. He then recorded an album with Franco programming the drum machine and featuring several session musicians such as Reb Beach on guitar, Kip Winger (just before he formed Winger) and Steve Whiteman of Kix. Atlantic Records refused to release it unless it was labeled as a Twisted Sister album. So, on August 13, 1987 Love Is for Suckers made its debut. Although the band had not played in the recording sessions, it was mentioned on the album cover as if they had, and they did play some of the songs in subsequent shows. Beau Hill's production gave the album a very polished pop metal sound. The band's members had also removed the makeup that they had been wearing since their early days. Commercially, the album was a complete failure and many of their metal fans were disappointed with the pop sound.
On October 12, 1987, almost two months after the release of Love Is For Suckers, Snider left the band, the record label canceled its contract and Twisted Sister broke up. The public announcement of the band's demise came in January 1988.
Separation period (1987–1997)
After the band's break-up, former members were involved in different projects:
• Dee Snider formed Desperado, Widowmaker, and SMFs. He also wrote, directed and starred in the movie Strangeland. A sequel, Strangeland 2, is planned.
• Eddie Ojeda went on to join Scarecrow and then formed Prisoners of War. Both projects were unsuccessful. He also worked as a session guitarist and guitar instructor.
• Jay Jay French stopped performing except for some guest appearances. He formed French Management and managed the alternative metal band Sevendust.
• Mark Mendoza briefly joined Blackfoot. Then he worked as a producer and manager. He also occasionally pursued solo projects.
• A.J. Pero was involved in several projects and subsequently toured with Snider's SMFs.
• Joey Franco worked as a session drummer and played with Snider's Widowmaker.
In 1992, Atlantic Records released a "best of" compilation Big Hits and Nasty Cuts that also featured some live performances from the Under The Blade period. A live album from the Stay Hungry era named Live At Hammersmith was released in 1994 by CMC International.
Reunions and reissues (1997–present)
In 1999, Spitfire Records re-issued the group's back catalog, supplemented with previously unreleased tracks. This was followed by Club Daze Volume 1: The Studio Sessions, an album containing demo recordings from the pre-Under the Blade era, and Club Daze Volume 2: Live In The Bars, a live counterpart.
In 2001, Koch Records released a tribute album under the name Twisted Forever: A Tribute To The Legendary Twisted Sister. The album featured a wide range of artists and bands who had been influenced by Twisted Sister, including Lit, Motörhead, Chuck D, Anthrax, Overkill, Cradle of Filth, Joan Jett, Sebastian Bach, and Hammerfall. Oddly for a tribute album, Twisted Sister was also present with a cover of AC/DC's "Sin City".
In November 2001, the reunited Twisted Sister joined fellow New York metal artists Anthrax, Overkill, Sebastian Bach, and Ace Frehley to headline a benefit concert for NYPD and FDNY Widows and Orphans Fund in the wake of the September 11, 2001 attacks on the World Trade Center. New York Steel raised over $100,000 for the charity, and the reaction to the first Twisted Sister set in 14 years was overwhelming. The demand for more live dates was immediate, and the band took the first steps toward returning to the concert stage.
Twisted Sister, this time including Mark Mendoza, reunited again for the Sweden Rock Festival in June 2003. They also appeared in August of that same year at the Wacken Open Air festival. Footage from that show was filmed for a DVD release, which featured former Violent Apathy and Spite member, Tom Fuller.
In March 2004, they entered the studio to completely re-record their Stay Hungry album for Demolition Records. They reported that they were not happy with the original album's production, so this time they produced it themselves. The re-recording was released under the name Still Hungry and contained seven bonus tracks.
In June 2006, the band announced that they had signed with the American record label Razor and Tie to release a final CD, of heavy metal Christmas music called A Twisted Christmas. The CD was released on October 17, 2006, and was a commercial success.
The group is still together and occasionally makes small tours around the world, in full makeup. Before each of these mini-tours, it performs as Bent Brother, practising its set and appearing without makeup, usually at reduced ticket prices, although Snider and French have both voiced the opinion that they do not enjoy playing as Twisted Sister.
Twisted Sister was inducted into the Long Island Music Hall of Fame on Oct 15, 2006.